Talk trends and transformations at SCAD Beauty in Business on 'Guests and Gusto'

Wednesday, September 29, 2021 1:00pm to 5:00pm

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Join the entrepreneurs, influencers, and trend-spotters defining the beauty industry today as they shine a light on the state of the industry and its unlimited future potential.

Pretty Boys: A Conversation with David Yi
1 p.m. ET
Centuries before Harry Styles' multi-colored nails and the swoon-worthy smoky eyes of BTS, Babylonian army officials had their own personal manicure sets and Korean Hwarang warriors put on a full face before battle. Join Pretty Boys author, journalist, and Very Good Light founder David Yi for a journey unearthing diverse and surprising beauty icons who redefined masculinity and gender expression throughout history.

Moderator: Meloney Moore, SCAD associate chair, business of beauty and fragrance

Panelist: David Yi, author of Pretty Boys; co-founder of Very Good Light and Good Light

TikTok Beauty: Now Following
2 p.m. ET

Beauty enthusiasts around the world are turning to TikTok as their latest obsession, fueling success for influencers and major beauty brands.  Find out how creatives are developing viral content and why TikTok has become the place to share it.

Moderator: Meloney Moore, SCAD associate chair, business of beauty and fragrance

Angela Nader, head of beauty and luxury partnerships, TikTok
Rachel Rigler (B.F.A. business of beauty and fragrance), TikTok influencer @rachelrigler
Phil Rosario, associate creative director, Movers+Shakers

Ladies Who Launch: Building Brands with Ingenuity
3 p.m. ET
Ingenuity, product innovation, and determination — these traits drive the beauty startup market. Five women entrepreneurs from diverse backgrounds invite you to examine their unique entrepreneurial journey.

Moderator: Hannah Harris (B.F.A. business of beauty and fragrance), creator, Brown Girl Hands

Kenya Vergara Zatarain (B.F.A., fashion, 2017), general director, SEYTÚ Cosmetics and Kenya Vergara
Abena Boamah-Acheampong, founder and CEO, Hanahana Beauty
Bee Shapiro, columnist, The New York Times; founder, Ellis Brooklyn
Christine Chang and Sarah Lee, co-founders and co-CEOs, Glow Recipe

Men in Beauty: Transcending the Gender Binary
4 p.m. ET

Often cloaked in societal stereotypes and gender norms, the men's beauty category is primed for progress. Join panelists from top companies for a candid conversation on what it means to live beauty as men, as marketers, and as consumers.

Moderator: Stephen White (M.A. luxury and fashion management, 2017; M.A. design management, 2017), professor, SCAD fashion marketing and management

Dexter King, senior VP GM international and global strategy, Tom Ford Beauty
Greg Tackett (M.F.A., luxury and fashion management, 2016), digital manager of global marketing, Ralph Lauren Fragrances
Angel Merino, digital content creator and CEO, Artist Couture @mac_daddyy
Troy Alexander, founder and CEO, TROY Skincare for Men

Future of Shopping: Beauty Retail for a New Era
5 p.m. ET
Amid the pandemic, beauty brands have been challenged to find new ways to engage and sell to a new generation of digital shoppers. Listen to executives from leading global brands and companies as they discuss how they are innovating the shopping experience for the contemporary digital consumer.

Moderator: Daniel Green, chair, SCAD fashion marketing and management

Dominica Baird (M.A., luxury and fashion management, 2015; B.F.A., fashion, 2002), global director of trends, Maybelline New York
Sonia Summers, CEO, Shielded Beauty and Beauty Barrage
Rina Yashayeva, VP of marketplace strategy, Stella Rising
Oleg Zeylikovich, VP of global design innovation, Maybelline New York DMI

About 'Guests and Gusto'
Tune in to the SCAD virtual series Guests and Gusto for conversations and content with leading cultural voices. Meet the creators and innovators remaking creative industries and get essential insight to guide your career in art, design, and entertainment.

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