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The creative director of LEGO’s Internal Creative Agency, Americas, James Gregson shares his career arc from “nontraditional” brand strategy for clients including New Balance, Atari, and Mercedes-Benz, to creating best-in-class content across The LEGO Group’s digital ecosystem, leveraging expert technical understanding and conceptual creativity.

About 'Guests and Gusto'
Tune in to the SCAD virtual series Guests and Gusto for conversations and content with leading cultural voices. Meet the creators and innovators remaking creative industries and get essential insight to guide your career in art, design, and entertainment.

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